What makes a good ATM location?

Location Location Location,  You have all heard the saying from famous store retailers and the ATM business is no different.  Aside from location there are some other determining factors that separate the BEST  locations from the rest.

Cash Only-  The biggest determining factor if a  location is going to be a heavy hitter is if the place of business takes credit card or if they are cash only.  There is an immediate 5X transaction rate increase when a business is cash only versus taking credit card.  With direct deposits and credit cards less less and people carrying cash around.  Customers often just expect for all businesses to take credit card and when they do not if often results as a trip to closest ATM.

Taxi /Transportation Industry-  Is there a high volume amount of transportation services going in and out of your business establishment?  Most of the transportation industry are  cash only businesses.  This is the main contributing factor to why hotels and restaurants often times do so well.

Liquor Involved- An ATM stop is often the result of poor planning, lazziness, or is  related to an impulse buy.  An impulse buys odds are increased heavily when  there is the influence of alcohol.   This is why you always see ATMs at liquor stores and bars.

High Traffic Location- Any establishment that has at least 150 customers that make a purchase  per day is typically a good  location.  Statistics show that 1% of customers will often use the ATM and if you can get 5 customers per day at your ATM then your  location will be profitable.  

If you are looking for ATM service, ATM processing, ATM sales, ATM equipment or anything ATM Machine related then please contact ryanhl86@gmail.com.